Cast: Chaitanya Rao, Rag Mayur, Brahmanandam, Tharun Bhasscker , Jeevan Kumar, Raghu Ram, Ravindra Vijay
Crew:
Cinematography by AJ Aaron
Edited by Upendra Varma
Music by Vivek Sagar
Produced by K. Vivek Sudanshu, Saikrishna Gadwal, Srinivasa Kaushik Nanduri, Sripad Nandiraj, Upendra Varma
Written & Directed by Tharun Bhasscker
Keedaa Cola Movie Rating: 2/5
Tharun Bhasscker has become one of the most crowd favourite new-age filmmakers of Telugu Cinema. He has earned the name with his films like Pelli Choopulu and Ee Nagaraniki Emaindi. After a gap of five years, he is coming back with his directorial, Keedaa Cola. With huge expectations, the movie has released on 3rd November, worldwide. Brahmanandam playing an important role, in this new-age screwball comedy is a big attraction. Let’s discuss about the film, at length.
Plot:
Vaasthu(Chaitanya Rao) tries to prove himself as people look down upon him. He suffers with Tourette syndrome and his grandfather, Varadaraju(Brahmanandam) worries about his future. His lawyer friend, Lancham(Rag Mayur), tries to get him out of a one crore medical doll case. Meanwhile, Corporator enthusisast Jeevan(Jeevan Kumar) gets humiliated by elected Corporator. Jeevan decides to get help from his brother Naidu(Tharun Bhasscker).
Naidu gets released from Jail after 20 years and he transforms himself. He gets a job at Keedaa Cola factory. Now, in a bottle bought by Vaasthu, they find a cockroach in the Cola bottle. Lancham aka Kaushik gives them an idea to drag the Cola company to consumer court. The owner(Ravindra Vijay) deploys his disaster manager Shots(Raghu Ram) to control the situation. What will happen next? Watch the movie to know more.
Analysis:
Tharun Bhasscker has become most favourite because of his connectible characters and dialogues. The way he made youth identify with his lead characters has made his films achieve cult status. But in this movie, he failed to bring the same kind of connectivity to the characters. Jeevan Kumar and every character has some kind of obsession in their life. But those obsessions don’t lead them to any kind of realisations or any new opportunities.
The film end up dragging the random interesting scenes. Fight sequences have some great technical advances still they don’t give necessary kick. Tharun has designed them to give a new kind of technical experience. But that did not work out as he intended. At times, the drag in the scenes just ends up irritating. Brahmanandam, Chaitanya Rao and Rag Mayur have been under utilised. Jeevan and Tharun characters only make an impression.
Raghu Ram look is great but he did not get enough material to play with. Entire film seems like an insect misplaced in a Cola bottle. While the team wanted to deliver a satire, they just delivered an obsession of ideas that don’t really sit together. Movie could have been a fun screwball dark comedy had the characters had been connectible. Tharun seems to have gone for Japanese weird style dark comedy but it fizzed off by the end.
Positives:
Tharun Bhasscker performance
Technical brilliance
Few ideas in comedy
Negatives:
Dragged scenes
Over concentration on only two characters
Sound Design at places
Keedaa Cola Movie Bottom-line: Ideas don’t work!