Chitralayam Studios is celebrating the success of its debut Tollywood film, Viswam, which has resonated with audiences and is now entering its third week in theaters. The film’s warm reception is a promising start for the studio, marking a strong beginning in the Telugu film industry. Producer Venu Donepudi expressed his gratitude for the overwhelming support and appreciation, noting that seeing packed theaters filled with laughter and applause has been both rewarding and heartening.
Audiences have especially enjoyed Viswam’s lighthearted humor and action-packed scenes, a signature touch of acclaimed director Sreenu Vaitla. Donepudi credits Vaitla’s deft storytelling and direction for the film’s appeal, adding that at a time when drawing people back to theaters has been challenging, Viswam has succeeded in doing so with its engaging content and family-friendly appeal. Donepudi shared, “Bringing audiences to the theaters today is no small feat, and it’s Sreenu Vaitla garu’s vision and storytelling that have created this positive environment.”
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With a corporate background, Donepudi believes his experience in a structured work environment has played a vital role in shaping his approach to film production. Reflecting on the process, he said, “Life in cinema has been exhilarating. The journey from idea to screen is a collaborative process, and my role as a facilitator in making it happen has been incredibly fulfilling.”
Chitralayam Studios’ commitment to delivering stories that appeal to a broad audience is evident in its choice to debut with Viswam, a film that combines humor, drama, and action, creating a wholesome cinematic experience. Donepudi expressed his heartfelt thanks to the team, including co-producer TG Vishwa Prasad, writers Gopimohan and Guhan, and music composer Chetan Bharadwaj, for their invaluable contributions. He also expressed gratitude for the unwavering support of Gopichand’s fans, whose enthusiasm for the film has made its success even more special.
As Chitralayam Studios builds on the success of Viswam, the studio is now preparing its next film, Journey to Ayodhya, which is currently in pre-production. This project is expected to uphold the studio’s vision of promoting engaging storytelling and supporting new talent. Donepudi’s ambition is to continue producing meaningful and entertaining cinema that resonates with audiences of all kinds, strengthening Chitralayam Studios’ position as a fresh and dynamic force in the industry.